Bios
John Yuiska - Founder/Executive Producer
Uska is focused client services & helping clients engage with consumers on-the-go by creating digital mobile/social experiences
John’s career spans multiple disciplines from design, motion graphics, post production, interactive, social media, mobile and digital marketing.
Recently he spent some time at a mobile start-up to help lead user experience design and creative for various mobile and social media initiatives.
John also served as Director of Internet Brand Communications for Kerzner International to developed and manage digital strategies for the Atlantis brands.
He was founding Partner & Executive Producer of the creative boutique Super-Fi New York where he produced award-winning work for several ad agencies and broadcast networks such as DDB, ML Rogers, Wieden+Kennedy, Cartoon Network, HBO, MTV, Oxygen, and VH1.
Drawing on his 17 years of experience delivering digital design and emerging media production, John is focused on helping clients engage with consumers on-the-go and creating digital social experiences.
Jason Roth - Founder/Chief Innovation Officer
The Roth oversees all innovation, research & development with an emphasis on user experience and interactivity.
Jason Roth has been designing, developing and directing award-winning interactive experiences since the late 1990′s, creating work for brands like MTV, VH1, Nickelodeon, Cartoon Network, TV-Land, The Ritz-Carlton, Nerf, and even BMW along the way.
Jason’s career has spanned several disciplines including animation, game design and development, software design, interactive, film and advertising. Jason was a founding partner of an NYC-based creative studio, Concentrate, serving as its creative director for 6 years.
At Concentrate he played an instrumental role in developing and designing multiple public service campaigns for GMHC including multiple city wide billboard and print advertising campaigns and social networking sites. Mr. Roth left the company in 2008 to form The Roth Studio, a web design studio.
Recently, Jason’s focus has been on user experience and interactivity as they relate to brand and mobile experiences. In early 2010 he teamed up with John to create Lure Industries.
